WHY YOU NEED AAREX DAZZLING SHAMPOO?
Restores healthy hair dynamics to damaged hair.
Reduces inter-fibre friction and enhances fibre alignment.
Patented, non- quarternised conditioning agent.
Compatible with commonly used quats.
Cold processable.
Does not build-up on the hair.
Suitable for clear systems.
Intelligently repairs the most damaged areas of the hair’s surface.
Proven to enhance the combability of different hair types.
It is able to triple the strength of damaged hair compared to a control conditioner.
It is suitable for use in all hair care applications.
BENEFITS OF KEY INGREDIENTS:
Aloe Barbadensis Leaf Juice: Aloe Barbadensis (Aloe vera) Leaf Juice is also known as the ‘miracle plant’. Aloe Vera is useful for all hair types, especially for dry and damaged hair. Regular use of Aloe Vera in your hair has been shown to repair dead skin cells on the scalp, promote hair growth, prevent itching on the scalp, reduces dandruff and scalp conditions, acts as a great conditioner and leaves your curly hair smooth and shiny.
Aloe Barbadensis Leaf Juice Key Benefits:
Promotes Hair Growth: Aloe Barbadensis Leaf Juice has both emollient and moisturising properties, meaning that it smoothes the cuticle surface and also attracts and seals in moisture. It imparts detangling and conditioning by forming a polymer film on the surface of the hair, thereby smoothing the cuticle. This film also provides hold and curl retention. The pectin and sugar molecules deliver moisture to the hair, and the amino acids and trace amounts of protein present strengthen the cortex of damaged hair.
Aloe Barbadensis Leaf Juice is rich in proteolitic enzymes which help to remove the dead skin which clogs the pores of the scalp, which hinders the growth of new hair follicles. Accumulation of excessive sebum on the scalp can lead to hair problems like partial baldness. So, the Aloe removes the sebum, making the scalp squeaky clean and promoting hair growth.
Maintains the pH balance: Aloe Barbadensis leaf Juice has alkaline properties which help to maintain the pH level of the scalp and hair. This keeps the hair moisturised and promotes hair growth.
Reduces flaky scalp: Aloe Vera has been widely used for curing flaky scalp since the ancient times.
Conditions the hair: Aloe deeply hydrates the hair shaft, giving you soft and smooth hair.
Hydroxypropyl Guar Gum: This in AAREX SHAMPOO, has many benefits which help in making hair more manageable and sheen. It is also use to improves your hair in following ways:
Thickens hair strands.
Hydrates the hair by sealing in the moisture.
It acts as a conditioner and makes hair smooth and shiny.
It prevents breakage.
It reduces frizz in the hair, protects the hair strands from pollution, and prevents static.
It reduces product buildup in the hair.
It makes hair more manageable as it performs the role of a detangling agent.
Cocamidopropyl Betaine: Cocamidopropyl betaine is made of fatty acids derived from coconut oil. It serves several functions, including:
Lather. Cocamidopropyl betaine produces a thick lather when combined with water. The lathering action helps loosen the dirt and impurities that you are washing away, so they are easier to rinse off after cleaning.
Hydration. Many detergents are drying to hair. Cocamidopropyl betaine contains coconut oil, which is hydrating. Cocamidopropyl betaine reduces the drying effects of harsher ingredients in hair care products.
Thickening. Cocamidopropyl betaine makes products feel creamier. It's a thickening agent that adds viscosity to products. This makes them feel richer and makes them less likely to drip while you use them.
Ethylenediaminetetraacetic acid: This in AAREX SHAMPOO is due to its beneficial properties:
EDTA acts as a chelating agent in AAREX SHAMPOO and binds with metal ions in a specific manner such that it deactivates the metal ions, prevents the metals from being deposited on your scalp and hair.
It does not penetrate your skin or scalp and hence is considered safe for topical use.
It exhibits astringent property due to which it helps the hair cuticles in shrinking, thereby making your hair shinier.
It helps to remove debris and the residues of shampoos and conditioners which tend to make your hair look dull.
Hydrolyzed Vegetable Protein & Hydrolyzed Keratin:
AAREX SHAMPOO comprise advanced hair-friendly plant-based proteins that penetrate hair strands and feed the brittle and breakable hair with essentials. This leads to strengthening hair at the base and making them flawless.
Hydrolyzed Vegetable Protein helps regain healthy hair moisture at deeper levels, thus solving hair problems like brittleness and split end formation.
Hydrolyzed Keratin attaches itself to damaged portions of the hair shaft and fill-in the micro gaps to strengthen and improve hair’s elasticity. It also smoothens the rough hair texture and makes them manageable. In addition, it also protects the hair against damaging effects caused by UV rays, styling tools, etc.
Biotin: A water-soluble vitamin B7 in AAREX SHAMPOO helps to stimulate keratin production that makes the hair stronger from roots to tips and reduces hair fall, thus improving hair volume and thickness.
Polyquaternium: Polyquaternium are cationic (positively charged) polymers that help to improve shine and softness while reducing frizz, breakage, and split-ends. These molecules make great conditioning agents and are especially useful for damaged, chemically treated, or high porosity (negatively charged) hair.
Dexpanthenol: Dexpanthenol is known to be the alcohol analog of Pantothenic Acid (Vitamin B5). It is packed with nourishing and moisturizing properties due to which it is readily used in AAREX SHAMPOO. Let’s look at some of the benefits of D-Panthenol for hair:
It acts as an excellent humectant due to which D-Panthenol is known to make your hair soft and silky.
It adds strength to your strands by boosting the elasticity of your hair and preventing the breakage, hair fall.
The moisturizing property of D-Panthenol improves the elasticity of your strands, thus preventing breakage and makes your hair look healthy and vibrant.
It forms a thin protective layer on the surface of your strands, thereby making it look shiny and radiant.
It also protects your strands from pollution and other environmental aggressors.